Brand Marketing Resources  

The 3 core ingredients to constructing meaningful brand identity. See what they are and why you need them to create a meaningful brand.

Download the framework to get started.

Scoring guide to help you evaluate the brand alignment of any product, service, creative asset, marketing activity, etc.

Use this rubric to grade your brand marketing alignment!

Audit your brand’s offering, assets, & activities for alignment with your brand strategy.

Use this template to keep all of your marketing aligned with your core branding.

How do you develop effective positioning for your brand? What questions should you be asking? Get guidance on how to approach understanding your audience so you can create brand positioning that resonates.

Download this framework to get started.

Start developing your brand identity. Adding a layer of meaning to a brand's identity is essential. Score how meaningful your brand identity is in a clear and concrete way. Download the template to get started.